Understanding the Agency and Their Approach ?
What is your agency’s specialization? Do you focus on a specific industry or marketing channel? How do you stay updated with the latest digital marketing trends and algorithm changes? Can you share some successful case studies of clients similar to our business? How do you measure the success of a digital marketing campaign? What KPIs do you focus on? How do you handle data privacy and security? Services and Strategy What digital marketing services do you offer? Which do you consider most effective for our business? How do you develop a digital marketing strategy for a new client? Can you explain your process for conducting a competitor analysis? How do you integrate traditional marketing with digital marketing efforts? Team and Expertise Who will be the primary point of contact for our account? What is the size and structure of your digital marketing team? How do you ensure consistent communication and collaboration within your team? Can you share your agency’s experience with crisis management in digital marketing? Costs and ROI What is your pricing model? Do you offer fixed-price packages or project-based pricing? How do you measure the ROI of your services? Can you provide examples? What is your typical timeline for delivering results? Collaboration and Communication How often will you provide reports and updates on campaign performance? How do you involve clients in the decision-making process? What is your process for handling feedback and making adjustments to campaigns? Remember to ask specific questions related to your business and goals. Would you like to focus on a specific area, such as SEO, social media, or content marketing?
